ExPi is a project based on two master’s deegre thesis.

The first thesis is focused on how territorial marketing can improve SME’s market.
The second thesis is focused on the concept of glocalization, applied on “Made in Italy” products.

To be an online display cabinet for all those productive realities of Piedmont which do not succeed in taking advantage of their potential, since they are not able to use the web communication correctly.

1) to promote the companies, the products and the beauty  of Piedmont;
2) to be a reference point between the companies and the professionals in the field of web communication;
3) to be a reference point between who would like to visit Piedmont and the local tour operators.